Sales Talk for CEOs

Scaling Your Sales Through Customer Retention

Episode Summary

Adam Miller recounts his 30 year journey at Elevate building an organization where every team member takes responsibility for the success of the customer and everyone sells.

Episode Notes

What if you could keep your customers for years and continue to grow with them? What if everyone in your company was responsible for customer retention? What if everyone in your company sold?

When a culture of caring permeates your company everyone takes responsibility for the customer’s success and helps to solve for customers so they buy - sales. 

If the answer to every question about building a successful sales team came back to the process of delivering successful outcomes for customers, how would that change your company?. 

Adam Miller recounts his 30 year journey at Elevate building an organization where every team member takes responsibility for the success of the customer and everyone sells. 

Chapters:

00:00 Sales is Solving Problems 

08:06 Scaling Sales 

14:160 Sales Skills are Teachable 

15:11 Hybrid Selling and Hiring Remote Sellers 

19:38 Retaining Talent 

22:54 Hunters, Account Managers and Customer Success 

27:31 Measuring Customer Success and Corporate Courage 

32:40 Selling is a Team Sport 

34:56 Adapting to Self Service Buyer Behaviour

About Our Guest:

The ELEVATE Group - Chief Executive Officer 

ELEVATE Capital - Private Equity Investor 

Bahamas Air Sea Rescue - Northern Bahamas - President 

An innovator and a visionary, Adam has offered cutting edge scalable solutions for the world’s most prestigious forward-thinking companies for over 25 years. Earning a reputation with an insatiable appetite for building things, he is the Founder and Chief Executive of The ELEVATE Group, the strategic & tactical partner to ambitious leaders looking to drive business success. 

As a private equity investor and adventurer at heart, Adam consistently pushes boundaries and seeks opportunity to meet the needs of rapidly changing industries. Sales. Marketing. Data. Breakthrough Business Strategies. He never strays away from a challenge. Analytical in his approach to breaking down complex processes, Adam is a leader who believes in constant self-improvement, giving back, and helping those around him succeed. Outside of his passion for delivering tangible results, this Airplane & Helicopter Pilot/Sailor leads the Bahamas Air Sea Rescue’s growth and has an active role as SARDO (Search & Rescue Duty Officer) as well Airwing Rescue Captain. 

Social links:

https://www.linkedin.com/in/millerjadam/

https://thinkelevate.com

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